top of page
Search

Website, website builder

If your to-do list is 50 tasks long, your growth is capped. Not because you lack ambition, but because your day is getting spent on “movement” instead of money.


Here’s the blunt truth: admin tasks steal the exact hours that create revenue. The killer is not the work itself. It’s the context switching. You jump from an invoice to a client email to a Canva tweak to rescheduling a call, and by the time you sit down to sell, you are mentally cooked.


The founder trap


You become the bottleneck when:


  • Every decision routes back to you

  • Every task needs your eyes

  • Every deadline depends on you remembering it


The fix: protect revenue work daily


Start with a non-negotiable 2-hour block each weekday for revenue activities:


  • Sales calls

  • Outreach and follow-ups

  • Partnerships

  • Offer improvements

  • High-level marketing direction


Delegate these first (the “First 10 Delegations”)


  1. Inbox triage (tag, archive, draft replies, flag urgent)

  2. Calendar scheduling and rescheduling

  3. CRM updates (stages, notes, next steps)

  4. Follow-up reminders (leads, partners, clients)

  5. Meeting notes and action items

  6. Invoice follow-ups

  7. Proposal formatting and document cleanup

  8. Content scheduling (publish + verify)

  9. Repurposing (turn 1 post into 3)

  10. Weekly report draft (wins, blockers, next steps)


If you do nothing else this week: delegate #1–#3. You will feel relief immediately.


Comment or DM LIST and grab the TopVA Delegation Toolkit (includes the “First 10 Delegations” map + weekly rhythm template).


TL;DR

If your to-do list is swallowing your day, you are likely doing low-value work at a high-value rate. The fix is simple: protect revenue time and delegate repeatables first.


Why this happens


A long to-do list does not just create busyness. It creates context switching, which drains decision energy. The result is predictable:


  • you do admin “just for a minute”

  • revenue work gets pushed to later

  • later becomes tomorrow

  • tomorrow becomes “next week”


When sales activities get postponed, the pipeline thins. When the pipeline thins, you feel pressure. When you feel pressure, you do more tasks, not more selling. That loop is the bottleneck.


The fix: protect 2 hours per day for revenue work


Block 2 hours daily for:


  • sales calls and follow-ups

  • outreach and partnerships

  • offer and pricing decisions

  • strategic marketing direction


This is CEO work. Everything else gets delegated or systematized.


First 10 delegations (copy-paste list)


  1. Inbox triage (tag, archive, draft replies, flag urgent)

  2. Calendar scheduling and rescheduling

  3. CRM hygiene (update stages, notes, next steps)

  4. Follow-up reminders (leads, partners, clients)

  5. Meeting notes and action items

  6. Invoice follow-ups and receipt collection

  7. Proposal formatting and document cleanup

  8. Content scheduling (publish + verify)

  9. Repurposing (turn 1 post into 3 formats)

  10. Weekly report draft (wins, blockers, next steps)


Simple weekly rhythm that scales


  • Monday: priorities + assignments

  • Wednesday: 15-minute check-in

  • Friday: report + next-week plan



FAQ


What should I delegate first? Start with inbox, calendar, and CRM updates. These remove daily friction fast.


How do I keep control without micromanaging? Use Definitions of Done and a weekly report


 
bottom of page